GIFT A PIECE
Gift a piece is a campaign project to help kids’ education. The goal was to get more attention and funding to build schools in Africa.
SCOPE
Research
Concept
Print Materials
Website Design
Art Director
Alan Barba
DEsign
Jasmine Chen
KEy Graphic element: Lego
This campaign has three keywords: Delight, Innovative, and Growing. Based on these keywords and this campaign’s goal to build more schools for kids, the key graphic element is LEGO. After building single pieces of lego, I started to create a lego world poster.